Pedagogy
Articles about Teaching Media & Advertising
Teaching Ad Analysis Skills Advertising & Society Quarterly 23, no. 4 (Winter 2022) (If behind paywall, contact me)
Teaching the Relationship of Ads to Content Using Magazines Advertising & Society Quarterly 20, no. 3 (October 2019)
Teaching about Social Media Influencers: A Lesson Plan for Digital Advertising Media Literacy, Advertising & Society Quarterly 18, no. 2 (July 2017)
Key Concepts in Advertising: Sponsorship, Advertising & Society Quarterly 22, no. 2 (Summer 2021). (Behind a paywall, contact me for access)
“From Mercury to Mars: Why Teach War of the Worlds?” Antenna: Responses to Media and Culture, University of Wisconsin—Madison, 17 September 2013.
